All Things Tarun

  • 12:16:44 am on September 1, 2010 | 2
    Tags: , , , , , , , , , , , , , ,

    Digg v4 for me is a mixed review. On the one hand, the website is more responsive to diggs and the subscription based content makes it easier to read news that I want. The suggestions for who to “follow” seems to add on to the mish-mash of ideas you find on Web 2.0. The following function has a likeness to Twitter, the news feed itself reads more like Google Reader, and friending people seems somewhat like Facebook.

    Okay, it is unfair to make Digg to be some social networking copycat. Digg has had a great, autonomous run over the past years and it is a leader in social news content. Digg has chosen a long, evolving path to create content creation and sharing quicker and easier. However, with evolving comes growing pains. Today we find Digg’s front page a chaotic mess of submissions that result due to self-submitted content. Power-users, or users who had a high submission to acceptance ratio, can no longer control the front page as effectively if users “friend” people and track only their friends Diggs.

    Curiously, users who were once simple browsers of Digg have become empowered with the ability to submit their own content and it more likely being Digged by other members of their community. As a result, the front page right now is cluttered with submissions from Reddit, as Reddit is a large social news community. Furthermore, the usual trolling from people who are disliking the service exists.

    Additionally, advertisements now look much more like stories, and are almost indistinguishable. I personally was a fan of this move and definitely monazites the social news service. But, it is even more cleverly hidden in this iteration vs. Digg v3, where ads were actually marked with distinguished separators (as opposed to stories which flowed together).

    With all of these changes, it is difficult to see how Digg can expect to be a perfectly accepted service. Kevin Rose, the founder, made a point during an episode of TWiT that even Facebook got a lot of heat for the changes Mark Zuckerberg made. It is true — any major website that undergoes changes will see some backlash. It is up to Kevin and the team to try and compromise with dissenters some of the changes. He seems to be already on this, as some old features are still returning (upcoming stories, etc.). And yet, we will still find people who will “bury” the service.



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